The Can Do Company
The History of the Freight Lines Group
In the 1960’s, the town of Esperance grew and became an Agricultural supply centre. This created a demand for moving freight to and from Esperance. John Harding used the opportunity to establish “Esperance Freight Lines” as a local freight company.
The company steadily grew and by the 80’s it had established a Fuel distribution and fresh fruit and vegetable business.
Since the 80’s company has changed ownership multiple times and in 2008 Michael Harding took over the business.
The Can Do Company
From the Directors Desk
From the Directors Desk - Michael Harding - Freight Lines GroupEsperance Freight Lines origins can be traced back to when my father John Harding took over a fruit and vegetable run from Ian Campbell whilst still owning the Shell Distributorship in Esperance.
I looked after the Fruit and Veg run until John sold the business to my sister who expanded from one truck to about 6 to 8 trucks over a period of time and re-named the business to Esperance Freight Lines.
During this growth period, Colin Danks and I worked for the business and ran the operational side of the business. Colin & I purchased the business in 2003 and seven years later in 2010, I acquired Colin’s share.
We are very proud of the company and have built our reputation on good old fashioned customer service at a fair and reasonable price. I take pride in our staff and have a large number of long term quality staff who have helped us build and maintain strong customer base.
Whilst Freight Lines Group has grown into a major player and ranks among the top 10 in WA, I am proud that we continue to offer personalised service to our customers. We continue to look for further opportunities to continue a controlled growth pattern for the company.The Can Do Company
Freight Lines Group’s Vision
“Our drive is to be the best logistics service provider in regional Western Australia”.
Our Core Values
Customer Service
We are a can-do company and believe in providing personalised service to all our customers
Being Local
We support local communities in the regional areas we service
Our People
Our drivers and depot staff make us what we are. We celebrate efforts and achievements. We value team work and have a large pool of long – term employees
Innovation and Excellence
We believe in a can-do attitude – Do it right the first time and every time
Safety & Environment
Freight Lines is committed to ensure that our work provides a high level protection of our people, customers and communities we operate
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